What should be included in a brand identity package?

An average brand identity package includes some or all of the following:

1. Business cards.
2. Letterhead.
3. Flyers.
4. Folded brochures.
5. Email templates.
6. Convention displays.

How do you present a brand package?

How to perfect your brand presentation

1. Illustrate your concept. Image via Manual.
2. Showcase your creative process. Image via DesignBridge.
3. Distinguish your design from the old one. Image via Wolff Olins.
4. Go into detail.
5. Show your design’s flexibility.
6. Prove it is adaptable.
7. Justify your color scheme.
8. Show off your typeface.

How do you present a final logo to a client?

Here Are Some Key Tips To Present Your Logo Design To The Clients For Approval

1. Talk About The Features. When approaching a client over your logo design do not ask what do you think about it.
2. Refer To The Goals.
3. Get A Clear Brief.
4. Present The Logo In Practical Situations.
5. Use Right Mockups.
6. Use Slides.
7. Stay Calm.

What is a brand identity kit?

A brand identity kit is a resource containing the rules of your brand and how people should apply it holistically to maintain brand consistency.

How do you present designs to a client?

When you’re presenting, tell the story about how your design came to be. Walk through each section of the design and explain your rationale. Talk about the design, its benefits, and how it solves the project goals (but avoid explaining what they can obviously see right in front of them).

Why is packaging important to brand identification?

Packaging is so much more than just protecting a product. It’s an essential marketing tool, which supports branding, emphasizes the product’s best features and creates an unforgettable experience for the customer. It’s a gateway that can elevate your product – and company – to the next level.