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What is the importance of product photography in e-commerce business?

What is the importance of product photography in e-commerce business?

Great Product photography is essential for convincing consumers to buy products. According to Justuno, 93\% of consumers consider visual content to be the key deciding factor in a purchasing decision. Most importantly the quality of the visuals you’ll use to show how your products look is ESSENTIAL.

Why is product photography so important?

By taking professional product photography of your products that tells the story you’re wanting to tell sets your customer expectations about what they are looking at. Professional product photography also helps remove the fear they will most certainly have about the products not meeting their expectation.

Why is photography important for a website?

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Why Photography is an Important Consideration for Your Website Redesign. It’s true, great photography helps to tell your website visitors what you do, what your products are like, use cases for products or services, and can even help inform website visitors about your staff and office.

What is ecommerce product photography?

Ecommerce product photography is a subindustry of ecommerce, that deals with producing high quality commercially viable imagery of products for the representation of such products online for sale.

How do I photograph eCommerce products?

6 Product Photography Tips (and Examples) for Taking Pictures That Sell

  1. Don’t be afraid to use your smartphone’s camera.
  2. Shoot from a tripod for photo consistency.
  3. Choose natural light or artificial light.
  4. Fill or bounce your light to soften shadows.
  5. Use a sweep or portrait mode to emphasize the product.

Why is the photo quality important?

The quality of a photograph can make or break the design and overall feel of your website. When it comes to your website, visitors do judge your book by its cover. Quality photography is essential to the appearance of your site; it highlights your level of professionalism while improving your credibility as a company.

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Why are high quality photos important?

High Quality Images Help to Convert Leads. Images help you to tell a story of your business and the services you offer, by providing easy to scan information. By utilising this form of visual communication, you will build credibility and recognition for your brand.

How do I photograph my product for eCommerce?

Product Photography Tips and Process

  1. Set up your background.
  2. Set up your product.
  3. Adjust your lighting.
  4. Use a tripod.
  5. Pick the right camera.
  6. Take multiple pictures and evaluate.
  7. Retouch your pictures.
  8. Optimize images.

How do you photograph things for a website?