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Is Google Analytics Good for SaaS?

Is Google Analytics Good for SaaS?

Google Analytics is perfectly capable of being the main analytics platform for most SaaS apps.

What are SaaS Analytics?

SaaS Analytics is the process used by SaaS companies to analyze user engagement across all touch-points. Companies use SaaS Analytics to analyze users’ behavior throughout their journey to reduce churn, increase customer engagement, and ultimately grow their recurring revenue.

How do you setup Google Analytics for SaaS?

Google Analytics for SaaS Part I: Setting up Analytics

  1. Create a Google Analytics Account.
  2. Decide how you want to collect data.
  3. How to analyze your SaaS app in google analytics.
  4. Create multiple views to better analyze a section.
  5. Create custom dimensions to store user data.
  6. Client Id or User Id for tracking individual users.

What are the best website analytics tools for SaaS businesses?

At Crazy Egg, we offer one of the best website analytics tools for SaaS businesses. Our Snapshots (what we call heatmaps and clickmaps) help marketers dig deeper and understand the data behind your website performance. We offer five different types of website analysis reports:

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What is SaaS and how does it work?

SaaS eliminates the need to do things manually, which is often time consuming and leaves too much room for error. SaaS tools are easy to use and come equipped with updated features. They also offer more flexibility a nd scalability. The SaaS tool market is extremely diverse; you’ll likely need multiple tools for different tasks.

What are subscription analytics tools?

Subscription Analytics Tools for SaaS Subscription analytics are the most important tool for SaaS companies. The tools below are dedicated to analyzing trials, churn, active users, and more — so you can make informed decisions about how best to grow your subscription business.

How can artificial intelligence help SaaS marketers?

The tool is built with artificial intelligence that helps SaaS marketers automate their analysis of important metrics, visualize the customer journey, and stay focused on outcomes over data points. That means users who aren’t as interested in the nitty gritty data can get the information they need — without getting lost in mountains of numbers.