How do you see what keywords competitors are using Google Ads?

To do so, log in to AdWords and then click on one of your campaigns. Once there, click on “Details” and then underneath “Auction Insights” click “All.” This pulls up an auction insights report that shows you how your campaign is doing compared to other advertisers competing for the same terms.

How do I find my competitors PPC ads?

10 PPC Tools to Steal Your Competitors’ Best Ads

1. iSpionage. With iSpionage, you can see how many PPC ads your competitors are running, for how long, which keywords they’re bidding on, and more.
2. Wordtracker.
3. Search Monitor.
4. SimilarWeb.
5. Semrush.
6. Spyfu.
7. Campaign Watch.
8. Ahrefs.

Can you target specific companies on Google Ads?

No, you can not target specific companies in Google Ads. You can use custom affinity audiences built on competitor domains to create interest categories based on the content of their website but that’s not a great substitute.

How do I know if someone has run my ad on Google?

As part of SpyFu it has a built-in Google Ads advisor where it tells not only what’s happening but also what you should do. Here is a report with some keywords suggestions that are missing for this client but that other advertisers are using.

How do I target a business owner on Google ads?

5 Ways to Target the Right Audiences with Google Ads

1. In-Market Audiences. In-market audiences are exactly what they sound like: people who search for specific queries within a given market.
2. Demographics.
3. Market Research.
4. Site Targeting.
5. Remarketing.
6. Audience Targeting Strategies with Google Ads.

How do I create rules in AdWords?

Instructions

1. Sign in to your Google Ads account.
2. Go to the Campaigns, Ad groups or Keywords pages.
3. Click the 3-dot icon above the statistics table.
4. Select Create an automated rule.
5. Select Change budgets from the ‘Type of rule’ drop-down menu.

How do companies see Google Ads?

4 tips for highly effective Google Ads competitor analysis

1. Search for your main keywords. By now, everyone in the SEO world knows why finding the right keywords is a top priority.
2. Use Auction Insights.
3. Use SpyFu to find your competitors’ keywords.
4. Compare the Competition with SEMrush.