Can you see who clicked on LinkedIn ads?

You can track your campaign’s overall impressions, clicks, social actions and budget. Social actions are initiated by LinkedIn members who interact with your content – it’s organic, free engagement. Click through to each campaign to see how each ad within the campaign is performing.

How do I view comments on LinkedIn ads?

Make sure you check LinkedIn sponsored content for comments!…It’s a small switch in Campaign Manager, so it can be easily overlooked:

1. Log in to LinkedIn Campaign Manager.
2. Navigate to the Active Campaign.
3. Change the column Setting from “Performance” to “Engagement” (see the screenshot below)
4. Check for comments.

What happens when you sponsor a LinkedIn Post?

Sponsored Content is a type of paid advertisement that allows companies to deliver Page updates beyond their current LinkedIn Page followers. Targeted LinkedIn Page updates are free and visible on the LinkedIn Page or in the feed of existing followers only.

What’s the difference between sponsored content and direct sponsored content on LinkedIn?

Sponsored Content is a collection of ad formats that includes updates sponsored from your LinkedIn Page and ads created in Campaign Manager. Sponsored Content ads created in Campaign Manager are known as Direct Sponsored Content.

How do I analyze my LinkedIn campaign?

Analyze your campaign performance

1. Choose your objective. Three common goals of marketing campaigns are to:
2. Identify your key metrics based on the campaign goal.
3. Set up conversion tracking and Lead Gen Forms.
4. Evaluate ad performance.
5. Optimize with demographic insights.
6. Optimize with performance insights.

What are clicks in a LinkedIn campaign?

Clicks: Total chargeable clicks based on your campaign’s objective. Average CTR: Percentage of chargeable clicks relative to impressions (clicks divided by impressions). Average CPC: Total spent on your ads divided by total clicks. Average CPM: Total spent on your ads divided by 1,000 impressions.

How do I see my edit history on LinkedIn ads?

Shows the date the LinkedIn Terms of Service changed….View Your Activity and Data on LinkedIn

1. Click the Me icon at top of your LinkedIn homepage.
2. Select Settings & Privacy from the dropdown.
3. Click the Data Privacy section on the left rail.
4. Click Change next to Manage your data and activity.

Is LinkedIn sponsored content worth it?

In conclusion, while LinkedIn ads may be more expensive than Facebook and Twitter ads, they are worth the money. You can still create successful campaigns with relatively small budgets. LinkedIn Sponsored Content is a great way to accumulate new quality leads and are well worth the money.

How does sponsored content work?

Sponsored content is a type of promotional media that’s paid for by an advertiser, but created and shared by another brand, influencer, or publisher. This type of content is most engaging when you sponsor a company or influencer who targets your core audience and already discusses topics that align with your brand.

How do I use sponsored content on LinkedIn?

Promote your content Create a Sponsored Content campaign to meet all your marketing objectives. Use Direct Sponsored Content to personalize and test ads for specific audiences, without publishing on your LinkedIn Page. Add Lead Gen Forms to your Sponsored Content Ads to collect qualified leads.

What’s a good CTR for LinkedIn sponsored posts?

Not all clicks on Linkedin ads are chargeable. So the average CTR in Linkedin only takes chargeable clicks into account. The global average CTR for sponsored content is between 0.44\% – 0.65\%.