Think like a customer. It is said that the best policemen think like a criminal.
Analyse the competition. When doing keyword research,it is important to pay attention to the competition of the target keyword.
Think about the search intent.
Use keyword research tools.
How to find Good keywords?
Look for Long-Tail Keywords. Long-tail keywords are really phrases of 3 to 5 words and sometimes more.
Use Latent Semantic Indexing. Known as LSI,this secret to finding the best keywords involves using related terms in addition to your main key phrases.
Keep an Eye on Trends. Trends show you what’s popular on search.
Incorporate Location-Based Keywords. Adding a country,region,state,or city name to a main keyword can help you stand out from the crowd and show up higher in local search
See What Works with Analytics. If you’re already getting some traffic to your website,use your analytics data to find good keywords that are already working.
Prioritize Keywords According to Profit per Sale. The best keywords attract visitors that eventually buy from you.
Check the Competition. Risk-taking business owners might want to optimize for the highest competitive keywords right from the beginning,while more conservative businesses might prefer aiming for low-competition keywords and
For search engine optimization (SEO), keywords are the connector, the relationship between you and your prospects, established and indexed by the search engine. Users search on words or phrases, and, if your site is well optimized, your pages turn up in the search results.
How to search page for keywords?
Do a Search and Find When you need to search within a site for a certain word,use the “Search and Find” keyboard shortcuts on your Mac or PC.
Use the Website’s Search Bar This isn’t always obvious,but most sites have a search bar.
Use the Site Search Google Command We’ve covered several Google Search commands on the MARION blog before,but the Site Search Google Command is one of the most powerful.
Use Screaming Frog to Search for a Keyword within a Site
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